ABOUT
Lunar Digital

Lunar Digital is a digital marketing agency, based in Digbeth, the creative heart of Birmingham. We are a team of commercially minded experts who cover all disciplines of performance marketing.

A Different Digital Agency

Lunar Digital is a team of digital marketers, strategists, analysts and creatives who combine sharp thinking with hands-on delivery. From paid media and SEO to content production and CRM strategy, we bring together the building blocks of effective digital marketing under one roof, built around your goals, not off-the-shelf solutions.

We don’t just report on clicks and conversions, we care about what happens after. After the impact, the growth, and the long-term value we help create. Whether it’s lead generation, market expansion or brand repositioning, we design digital strategies that connect the dots between data, audience, and commercial outcomes.

What makes us different? We challenge dull strategy. If something doesn’t feel right, we don’t just deliver it anyway, we rethink, rework, and improve. And because we’re part of Lunar Agency, we’ve got the creative firepower and brand expertise to scale when you need it.

We’re here to help brands grow in ways that actually matter, thoughtfully, measurably, and with purpose.

Our Philosophy

Curious minds. Collaborative by nature.
We thrive on asking the right questions, not just giving the quick answers. Solving complex challenges with clarity and creativity is what drives Lunar Digital.

Connect the dots. Create real outcomes.
We bring together strategy, creativity and performance to help brands grow with purpose. Working as a true extension of your team, we make collaboration easy and effective.

Stay open. Stay agile.
We’re not afraid to challenge what’s expected. We stay curious, test often, and explore better ways of doing things, because that’s where progress lives.

Digital Marketing Built on Performance

We don’t just run campaigns and call it a day. We build them on clear strategy, real data and an understanding of what’s changing in the industry right now. We stay on top of trends and industry shifts to shape our innovative thinking and future-proof approach, so your brand stays relevant and your results keep moving.

No fluff. No ego. Just honest thinking and digital work that does what it says it will. We’re not afraid to question what’s working either, because keeping performance sharp means always looking for a better way.

Lunar Digital Building Blocks

Lunar Digital challenges the usual agency way of working. Too often, execution is pushed out fast while strategy gets left behind, and short-term wins get mistaken for real growth.

We keep it different on purpose. We’re a tight-knit team focused on clear strategy, open collaboration and digital work that actually delivers results. Nothing box-ticking, everything tied back to what your business really needs.

We’re based in Digbeth, right in the creative heart of Birmingham. Small enough to stay nimble, but part of the wider Group X Media family and Lunar Agency too. So when you need bigger thinking, more resource or extra reach, you’ve got it.

Helping Local Businesses & Global Brands

What we’re good at

Our core services

Lunar Digital brings strategy, performance and creativity together through four core service areas. Explore each one to see what it includes, then jump straight through to the relevant service page.

01 Digital Strategy

A strong digital strategy creates clarity around where growth should come from, which channels deserve investment and how performance should be measured over time.

What it includes

  • Channel strategy and prioritisation
  • Audience and customer journey mapping
  • Campaign planning and activation frameworks
  • KPI setting, measurement and reporting structure
  • Growth roadmaps aligned to commercial goals

Best suited to

Brands that need clearer direction, stronger alignment between channels and a more commercially focused approach to digital growth.

Explore Digital Strategy
02 Paid Media

Paid media should do more than drive clicks. The right setup captures demand, improves efficiency and helps turn budget into measurable commercial return.

What it includes

  • Google Ads campaign strategy and management
  • Paid social across Meta and LinkedIn
  • Audience targeting and remarketing
  • Creative testing and campaign optimisation
  • Tracking, attribution and performance reporting

Best suited to

Businesses that want to generate qualified leads, improve ROAS and scale campaign performance with a more joined-up paid media strategy.

Explore Paid Media
03 Organic Social

Organic social builds recognition, trust and relevance over time. A stronger content strategy helps every post work harder for your brand, not just fill a content calendar.

What it includes

  • Content strategy and platform planning
  • Organic social management
  • Creative direction and content production
  • Community engagement and audience growth
  • Performance insights and content refinement

Best suited to

Brands looking to build stronger audience engagement, improve consistency and create a more recognisable, on-brand social presence.

Explore Organic Social
04 SEO, Website & Content

Search visibility only matters if it leads somewhere. This service combines SEO, website optimisation and content strategy to attract the right traffic and convert more of it.

What it includes

  • Technical SEO and on-page optimisation
  • Keyword strategy and search intent mapping
  • Website optimisation and UX improvements
  • Content strategy, service pages and FAQs
  • Local SEO and performance reporting

Best suited to

Businesses that want stronger visibility in search, a better-performing website and content that supports both rankings and conversion.

Explore SEO, Website & Content

Our Awards

Did we mention we’re award winning, too?

With Lunar Digital you’re in safe hands. We’ve won countless awards from leading industry bodies. Some of our recent wins include:

European Content Awards 2022, Large Content Marketing Agency of the Year

Performance Marketing World Awards 2022, Fin/Tech Campaign Winner for V12 Vehicle Finance

The Drum, Roses Awards for Illustration, Bronnley

Find us!

40 Floodgate Street,
Digbeth, Birmingham,
B9 4AA